The Details
Whether you need an extra pair of hands to free up time for the work that really matters, want greater flexibility in your business, or require hands-on support during busy or uncertain periods, Beat Admin is here to help.
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No task is too small — and no art installation or event is too big. You can delegate the work you don’t have time for, or engage Beat Admin for business consultation, strategic matchmaking, and event solutions designed to streamline your processes and deliver standout results.
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From administrative and lifestyle support to event consultancy, booking agency services, and project delivery, Beat Admin works across creative and non-creative industries alike. We bring cross-industry experience and a practical, solutions-focused approach to every project.
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Talk to us about what you need support with. Whether it’s a few hours a week, a dedicated day during busy periods, or short-term cover for holidays or sick leave, our services adapt to fit your requirements.
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You gain the benefit of experienced PA and business support without the cost or commitment of a full- or part-time employee. Beat Admin adds agility to your business by taking care of the operational details — so you can focus on growth, creativity, and opportunity.
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Together, we can Beat Admin.

The Founder - Ivanka Selkirk
​​Ivanka Selkirk is a super-organised, multitasking problem-solver with a passion for helping clients regain time, clarity, and operational flow. Originally from the Czech Republic and now based in the UK, she brings an international perspective and a calm, solutions-focused approach to every project.
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A music industry professional, international DJ, and speaker, Ivanka is also an advocate for mothers working in music — experience that continues to shape her thoughtful, people-centred approach to business support and consultancy. She holds a BA in English and Russian and an MA in Events and Conference Management.
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Before founding Beat Admin in 2019, Ivanka managed a London office and an events and conference venue for the Joseph Rowntree Foundation, a leading anti-poverty charity, where she spent four and a half years overseeing operations, logistics, and complex event delivery.
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With over 20 years’ experience across the creative, corporate, and music industries, Ivanka has worked internationally on projects ranging from large-scale public art installations and event production to one-to-one business consultation and strategic planning with entrepreneurs, artists, and small business owners. Her work often includes strategic matchmaking — connecting clients with the right collaborators, service providers, and opportunities to support sustainable growth.
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Alongside Beat Admin, Ivanka has a thriving international DJ career under the artist name Mini Da Minx, playing bouncy electro bass house and breaks, as well as occasional disco and sun-soaked summer sets.
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Balancing creative practice with consultancy gives her a unique understanding of the realities faced by working creatives, founders, and families — insight that continues to inform the direction and evolution of her work.

